1966 Cordon Rouge PRINT AD Brut French Vintage Mumm's Extra Dry Champagne

Description

This is an
original
1966
Cordon Rouge
PRINT AD
AD Measures approximately 8.0″ x 11.25″ Inches
has no tears or stains and is Graded
“EXCELLENT”
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We
do not retouch scans. This is the item you will receive.
Most of the old magazine covers
have a subscription crease down the middle of the magazine because they
were mailed by folding them – postal workers placed them into the mailboxes
that way. To add to that many men carried them in their back pockets!
We try to choose only those that
we would consider useful – everyone’s opinions may vary in that respect so
please review the picture well.
Terms
of Sale:
We
do allow returns if you are not satisfied with your purchase and can return
it in the same condition you received it after a 30-day review, we will
refund your purchase, minus shipping upon receipt of the sellable item. A
20% restocking fee will be charged upon receipt of restock- able item, this
covers relisting and fees we have already incurred. If an item is returned
damaged the value of the amount of damage will be deducted from the price.
The return of an item is the responsibility of the buyer and insurance
should be considered for the return trip.
PLEASE
– Before leaving Negative Feedback PLEASE contact us. We
appreciate the opportunity to attempt to remedy any issue(s) that may
arise. We have a generous return policy and are willing to amicably remedy
problems. Vintage Ads are fun, and we love to see them go to those who want
them so PLEASE, feel free to reach out to us. Thank you in advance.
About
Us & Vintage Ads:
We
have been helping people with their historical paper needs for over ten
years as a hobby. We take each transaction seriously and we treat each item
with the care and respect it and you ‘the buyer’ deserves. These clips of
history are becoming more and more hard to come by, so we are determined to
handle them gently. We have chosen to leave the edges untrimmed to allow
you (the buyer), the freedom and the most area to work with,
so the area outside of the given AD area is not considered in the overall
grading of the AD itself.
About Vintage
Advertisements
The Vintage Advertisements we sell are
never
a
later reprint, photocopy or any kind of reproduction, but are the actual,
original Advertisements from a Vintage Magazine.
Most print ads were published
one time only and occasionally as part of an AD ‘campaign’, and
were likely never commercially reproduced. Often a company may use a
particular ad more than once in a year, making subtle changes in subsequent
magazines. Making spotting the changes a bit of a challenge and fun.
Vintage Advertisements are truly a unique find and distinctive piece for
your empty frame!
Vintage
AD’s are wonderful matted, framed and hung in a theme room, hallway, cabin,
or boathouse, how about the pool or recreation rooms? Great Décor
for your business as well! Some of these ads and covers are terrific works
of art!
Uses
for Vintage ADs
They also make a great AD-ditions (or start)
to your Vintage AD Collection!
Vintage
ADs can be used in Scrap Booking, Decoupage, or Decorations/Artwork.
So many possibilities! You can Archive them or artwork them…
Vintage
Magazine Covers are great art deco the aging and wear add character and
mystique. Many of the old New Yorker magazine covers have a subscription
crease down the middle of the magazine because they were mailed by folding
them – postal carriers placed them into the mailboxes that way. To add to
that some men carried them in their back pockets! We try to choose only
those that we would consider useful – everyone’s opinions may vary in that
respect so please review the picture well. We do not retouch actual scans.
This is the item you will receive. Scans are sized however to fit the eBay
template parameters –
Our ADs are left untrimmed giving you the most creative
opportunity
GRADING
STANDARDS
Mint(M)– Perfect as an
advertisement or cover could expect to be. There are no visible flaws,
dents, dings, scratches, tears, discolorations, or impressions on the
paper of the advertisement or cover.
Near Mint (NM) – Minor
signs of wear partly based on age and rarity of advertisement or
cover. This condition describes an ad that ‘looks perfect’, and has only
the smallest and subtlest of flaws, which could include very
minor stress marks (the marks that result from turning a page,
which in this grade can only be seen at certain angles) or very
minor printing imperfections. There is no surface wear, tearing,
yellowing, staining, pencil/pen marks, or creasing on the paper.
Excellent (EX) – Minor
signs of wear no fading of the ink in the artwork. This condition is
nearly perfect and allows for only slightly more subtle flaws than
Near Mint. Minor stress marks, or printing imperfections, with no
surface wear, staining, tearing, yellowing, pen/pencil marks, or
creasing to the advertisement or cover. Most people would see nothing
wrong with an ad in this grade.
Very Good (VG)  – This
condition allows for only slightly more flaws than Excellent. There
can be light stress marks barely visible or minor printing
imperfections. A corner crease smaller than quarter inch, or two
slightly less than perfectly sharp corners, or some yellowing at the
edges (but not in the image area), possibly one edge tear smaller than
quarter inch, very faint ink ghosting (the presence of ink on the
surface from a facing page, or from the reverse side), some light
tanning of the paper overall from age. No surface wear, creasing in
the image area, staining, or pen/pencil marks.
Good (G) – This condition
allows for more flaws than Very Good, but no significant flaws. There
can be some stress marks that are visible, some light printer’s ink
marks, some light ink ghosting, light creasing, a light subscription
fold, some light pencil marks, some light surface or edge wear, light
surface staining in a small area, edge tears shorter than one and
one-half inch, tanning of paper overall but not brittle. This
condition can also describe an otherwise EX ad with only one
significant flaw such as a strong subscription crease or water stain.
It would still look nice in a frame.
Fine (F) – This condition
allows for more flaws than G. There may be water staining with some
discoloration, but not over the majority of the advertisement. There
can be pen marks, a strong subscription crease, surface wear, foxing,
soiling, ink ghosting, improper trimming into (but not through) a
printed border, tears less than three inches, edge wear, tanning
overall, surface staining, and other flaws that one might expect from
an ad that comes from a back cover or has been improperly stored for
years. It can also describe an otherwise
“Good” ad with one significant flaw such as a
strong subscription crease or water stain.
Poor (P) – This condition
allows for some serious flaws, and an ad in this shape will challenge
the framer. All the flaws of the “Fine” condition and may be
present on a “Poor” ad, along with others such as
pieces missing, tape repairs, heavy staining, and soiling, ragged
edges, brittle/flaking paper, crayon marks, holes, etc. Rough shape,
used mainly for advertisements of such rarity that they would still
command some value.
Some
additional considerations used in Grading Vintage ADs
For
the purpose of the collectability of vintage advertisement and cover art,
it is important to remember that the condition is just one contributing
factor to the overall value of a paper ephemera item. There are other
factors to consider:
Rarity
– is how unusual or
how easily replaced the item might be. Rarity increases value directly
in proportion to the scarcity of the item. Was this item available one
time and one time only? On the other hand, was it a part of an ongoing
continuing advertising campaign that showed up repeatedly through the
years?
Unusual
or Peculiarity
–
related to the above. Is there more than one copy readily available in
the marketplace? Is this a one of a kind piece?
Contribution
–
how does a particular item
fit into a collection? If there are ten items in a particular collection
– perhaps graded at a certain grade – may be worth more as a sum of
the collection often than as each individual by itself.
Sentiment
– perhaps the
most elusive quality of the piece. Seldom if ever an issue for strict
speculators, but might be a big issue with collectors. Debatable if
should be included as a ‘condition’.
Marketability
– Looks at the
potential buyers available for a particular item. What has this item
sold for historically, and what is the demand for this particular
piece now? The internet and online auctions have changed the way we
shop for and collect vintage advertisements and covers. In some ways,
these new sales channels have decreased the marketability of the more
‘common’ items. On the other hand, the rarer and more collectible
items now bring more buyers to the hobby or vocation. These
conditions, in turn, could translate into more sales and a more
uniform grading and archival system.
Paper
– paper type and
acidity, color, and age is another factor to consider.
.
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